Centralizing Packaging Data for Estee Lauder

ValueCoders built a unified platform for Estee Lauder to reduce errors, speed up launches, and improve compliance across 150+ markets.

Technology Used:
  • CSS3
  • HTML5
  • Javascript

Case Study

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About the Client

Estee Lauder Companies is a global leader in the beauty industry with 25+ brands across 150 countries. Managing such a diverse product portfolio demands precision and consistency. ELC needed a unified way to manage packaging definitions and ensure compliance across multiple markets.

The Business Challenge

Despite being an industry powerhouse, ELC’s product packaging workflows were hampered by fragmented legacy systems and manual processes. This created critical bottlenecks:

  • Inconsistent data with no proper version control
  • High error rates in packaging configuration
  • Complex workflows for managing multiple product types
  • Difficulty generating regulatory & packaging reports
  • Scalability issues due to non-standardized data models

To keep up with global operations and compliance, ELC needed a centralized, modern platform that could standardize, validate, and govern packaging data workflows seamlessly.

Our Solution: The Product Definition System (PDS)

ValueCoders, in collaboration with Infosys, designed and delivered a centralized digital platform called PDS that transformed how ELC manages its packaging and product definition data.

Challenge Solution Implemented Result Achieved
Inconsistent data with no proper version control Centralized Product Definition System (PDS) with full version control for technical & WIP products 100% version control across all product variations
High error rates in packaging configuration Real-time validation and standardized workflows for packaging data 45% reduction in configuration errors
Complex workflows for managing multiple product types Support for all product types (single/multi-mass, multi-WIP, no-mass) Simplified workflows and improved scalability
Difficulty generating regulatory & packaging reports Automated regulatory & custom reporting with role-based access Faster, more accurate compliance and audit reporting
Scalability issues due to non-standardized data models Standardized data model with centralized governance 30% faster time-to-market and improved collaboration

Key Capabilities

Support for all product types – Single/multi-mass, multi-WIP, and no-mass

Version control & WIP management – Technical versions tied to master products

Packaging data capture – Ingredients, usage instructions, “Period After Opening,” etc.

Regulatory & custom reporting – Internal and external compliance reports

Role-based access – Secure workflows for admins, QA, and packaging engineers

Real-time validation – Ensuring data accuracy at every step

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How It Works: The User Journey

  • Login with role-based access (Admin, Packaging Engineer, QA, etc.)
  • Select product type & category (mass, saleable, promotional, shaded, etc.)
  • Create versions & WIP batches
  • Input packaging data & configuration rules
  • Validate and submit for review/approval
  • Generate reports for distribution and regulatory compliance

Technology Stack

Frontend: React.js with Redux & Redux-Saga

Styling: HTML5, CSS3

Scripting: JavaScript

Middleware: Redux-Saga for async workflows

Reporting: Custom PDF/Excel report generation

Backend Integration: Infosys APIs for validation & storage

Security: Role-based access layer for data governance

Measurable Impact

The PDS implementation drove tangible results for Estee Lauder:

  • 45% reduction in configuration errors
  • 100% version control across technical & WIP variations
  • 30% faster time-to-market, accelerating product launches
  • Improved traceability for compliance and audits
  • Enhanced cross-department collaboration through a shared digital platform

The Bottom Line

By centralizing and standardizing its packaging workflows, Estee Lauder gained a future-ready platform that drives speed, accuracy, and compliance – helping them maintain their leadership position in the competitive global beauty market.

Want to Eliminate Data Bottlenecks?

Like Estee Lauder, we can help you ensure accuracy, compliance, and faster go-to-market.