ServiceNow Development Services

Looking to optimize your business processes? Our ServiceNow development services bring seamless integration and automation, improving service delivery and operational efficiency across IT, HR, and customer service.

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Professional, reliable, and results-driven – they delivered exactly what we needed, on time and within budget.

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Get Expert ServiceNow Development Services

More than 75% of organizations face process inefficiencies. ValueCoders helps you break through by building effective, automated workflows using ServiceNow that streamline your business operations and improve collaboration across teams.

Workflow Automation

Eliminate repetitive manual tasks with intelligent process flows designed for your unique business requirements.

  • Automated approval routing
  • Conditional notification systems
  • Record update automation

Configuration Management

Maintain comprehensive visibility and control over your IT infrastructure components and relationships.

  • CMDB structure implementation
  • Relationship mapping documentation
  • Change management processes

Service Catalog Management

Organize service offerings into user-friendly catalogs that streamline request fulfillment across the organization.

  • Logical service categorization
  • Multi-stage approval workflows
  • Service delivery automation

Integration Services

Bridge your ServiceNow platform with existing business systems to create unified digital workflows.

Switch to Smart ServiceNow Workflows

We set up logic-driven ServiceNow processes that reduce approval delays and help internal teams move faster.

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Your Trusted Partner for ServiceNow Development

Our certified ServiceNow developers utilize deep platform knowledge, specializing in ITSM, ITOM, and custom app development.

We follow platform best practices, ensuring scalable, secure solutions tailored precisely to your automated workflow requirements. Thus, we deliver maximum platform value from day one for your business needs.

  • India's Top 1% Software Talent
  • Trusted by Startups to Fortune 500
  • Idea to Deployment, We Handle All
  • Time-Zone Friendly: Global Presence
  • Top-tier Data Security Protocols
  • On-time Delivery, No Surprises
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Simplify Complex Workflows Today

We build ServiceNow workflows that reduce manual work by 60% and keep departments synced across ticketing, requests, and assets.

675+ Full-time Staff projects executed successfully
20+ Years Experience Years Of Experience in this field
2500+ Satisfied
Customers
Total No. of Satisfied Customers

Industries We Cater To

Partnering with businesses in diverse sectors to unlock new avenues for growth and innovation.

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Healthcare

Healthcare

Building smart healthcare solutions

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Travel & Tourism

Travel & Tourism

Revolutionizing travel services

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Automotive

Automotive

Transforming auto experiences

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Education & eLearning

Education & eLearning

Shaping digital learning

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Retail & eCommerce

Retail & eCommerce

Enhancing retail journeys

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Logistics & Transportation

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Media & Entertainment

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Banking & Fintech

Banking & Fintech

Streamlining financial growth

Technology Stack Behind Our ServiceNow Software Development

We combine ServiceNow’s native capabilities with modern technologies to build scalable, secure, and performance-driven enterprise solutions. Here’s a breakdown of the core tech stack we use across various layers of development:

Core Platform Tools

  • ServiceNow Studio
  • ServiceNow Flow Designer
  • ServiceNow IntegrationHub
  • ServiceNow Service Portal
  • ServiceNow Performance Analytics

Development Languages

Server-Side Technologies

  • GlideRecord API
  • GlideSystem
  • GlideForm
  • Business Rules
  • Client Scripts
  • UI Policies

Integration Framework

  • REST API
  • SOAP Web Services
  • MID Server
  • ETL
  • OAuth Authentication
  • LDAP/Active Directory

Testing & Deployment

  • Automated Test Framework (ATF)
  • Instance Scan
  • Clone & Backup
  • Update Sets
  • Source Control Integration
  • CI/CD Pipeline

Our ServiceNow Development Process

At PixelCrayons, our ServiceNow development process is built on agility, transparency, and technical precision. We craft secure and scalable enterprise solutions using iterative development practices that keep projects aligned with business goals.

Software Kick-off

We initiate with bi-weekly sprints and planned rollouts tied to project goals.

Task Execution & Development

Cross-functional teams execute tasks, completing user stories within sprint cycles.

Daily Stand-ups

Scrum-led check-ins ensure blockers are addressed and progress stays aligned.

Feature Quality Check

QA engineers test all new features for function, stability, and integration.

Backlog Updates

Sprint backlogs are routinely updated to reflect ongoing progress and changes.

Sprint Reflections

After each sprint, we evaluate results and adjust to improve upcoming cycles.

Our Custom Hiring Models

Choose from our flexible hiring models designed to fit your needs and budget.

Fixed Price Model

For businesses with well-defined project scope and requirements.

  • Simplified process
  • Higher predictability
  • Greater transparency
  • Reduced risk
  • Low management efforts
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Dedicated Hiring Model

For businesses with long-term project requirements or complex development process. They get more control of the process.

  • Complete control
  • More flexibility
  • Focused and dedicated approach
  • Faster time to market
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Time & Material Model

For businesses looking to pay for completed project instead of committing to fixed project cost.

  • Faster project start
  • Flexibility to adapt as per changing needs
  • Pay as you go model
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Essential Guide to ServiceNow & Its Development Process

Follow this simple guide to plan, build, and manage ServiceNow applications with a clear focus on business goals and real-time efficiency.

Understanding the Core of the ServiceNow Platform

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The ServiceNow platform is used by businesses to manage IT, employees, and operations in one place. It helps teams work faster by bringing services, data, and workflows into a single system. This makes it easier to track and handle tasks.

Key Components of the Platform

ServiceNow has many core parts that support different business needs. These parts work together smoothly to help you manage your work better.

Here are some main components you should know:

  • Now Platform App Engine: Let’s you build custom apps without deep coding.
  • Service Catalog: Allows users to request services or items easily.
  • Workflow Engine: Automates steps to save time and reduce errors.
  • CMDB (Configuration Management Database): Stores data about assets and services.
  • Knowledge Base: Keeps helpful articles that users can read anytime.
  • Service Portal: A user-friendly web page where people can ask for help.

Why These Matter

Each part of the platform plays a clear role. Together, they help businesses:

  • Work faster with less manual effort.
  • Keep track of tasks, assets, and requests.
  • Give employees a better experience.
  • Improve service quality using real-time data.

Key Benefits of Using ServiceNow in Your Organization

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ServiceNow helps you organize your business operations in one place. If you manage tasks across many teams, ServiceNow makes it easier and faster. It also reduces errors, saves time, and gives your team more control over daily tasks.

1. Improves Workflow Automation 

ServiceNow automates many of your daily business tasks, eliminating manual steps. It also connects departments and systems, so your team doesn’t waste time switching tools.

Here’s how automation with ServiceNow helps:

  • Reduces time spent on repetitive tasks
  • Sends alerts when tasks are delayed
  • Routes work with the right team faster
  • Tracks progress in real-time

2. Boosts Team Productivity 

ServiceNow keeps everything organized. When your team has clear tasks and data, they get more done. You also avoid back-and-forth communication and delays.

Benefits for your teams include:

  • One dashboard for tasks and updates
  • Easier access to shared documents
  • Fewer support tickets and faster answers
  • Less confusion and fewer mistakes

3. Supports Scalability & Customization

Your business may grow or change. ServiceNow grows with you. You can add new features or create your own apps when you need them, keeping your system useful.

With flexible scaling, you get:

  • Easy upgrades with no downtime
  • Custom apps for specific needs
  • Fast changes with low-code tools
  • Room to grow without new platforms

4. Increases Service Quality

Customers and employees get quick and helpful answers. ServiceNow tracks service levels and finds problems early.

This leads to:

  • Shorter wait times for support
  • Better self-service tools
  • Clear service tracking for managers

5. Strengthens Data Visibility & Reporting

ServiceNow gives you real-time data so you can make faster and smarter decisions. You don’t have to guess what’s working or where issues are.

With better reporting tools, you get:

  • Live dashboards for tracking tasks
  • Easy-to-read reports with key data
  • Quick access to team and project insights
  • Better planning with clear performance trends

Business Use Cases of ServiceNow

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ServiceNow is not just for IT teams. It helps different departments in a company work better and faster. With proper ServiceNow software development, businesses can improve how they manage tasks, people, and services.

Here’s how different areas in a business use ServiceNow effectively.

1. IT Service Management (ITSM)

IT teams use ServiceNow to solve employee tech problems quickly. It cuts down wait times and helps track issues better.

Key benefits for IT:

  • Central system for all support tickets
  • Easy tracking of requests and issues
  • Faster resolution through automated workflows

With smart ServiceNow software development, IT teams can connect tools, set rules, and reduce manual work.

2. Human Resources (HR)

HR teams manage many requests from employees. ServiceNow helps them stay organized and respond faster.

HR teams use it to:

  • Handle leave, benefits, and onboarding
  • Create a self-service portal for staff
  • Keep track of requests in one place

It reduces emails and improves employee experience.

3. Customer Service Management (CSM)

ServiceNow lets businesses support their customers without delays. With the right development, it connects data from different tools and helps resolve complaints faster.

Benefits for customer service:

  • Unified view of customer issues
  • Auto-routing tickets to the right agent
  • Tracking customer feedback

4. Finance & Operations

ServiceNow also supports backend functions like finance. It helps teams manage approvals, vendor interactions, and payments.

How finance teams use it:

  • Automate invoice processing
  • Keep track of vendor contracts
  • Simplify purchase requests

With tailored ServiceNow software development, finance teams save time and reduce mistakes.

7 Ways to Improve Productivity with ServiceNow Workflow Automation

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ServiceNow workflow automation helps your teams do more in less time. When used the right way, it reduces manual work and improves accuracy. If you’re planning to use ServiceNow software development for your business, here are seven ways to boost your team’s productivity with it.

1. Automate Common Tasks

Many tasks in IT, HR, and customer service repeat every day. With ServiceNow, you can build flows to handle them without human input.

Here are some areas where this works well:

  • Password resets
  • New employee onboarding
  • Ticket routing to the right team
  • Approval requests and notifications

2. Use Flow Designer

Flow Designer is a low-code tool in ServiceNow. It helps you create workflows fast, even if you’re not a developer.

Why it helps:

  • Reduces development time
  • Easy drag-and-drop interface
  • Fewer chances of error

3. Improve Team Collaboration

ServiceNow workflows help different teams talk to each other better. For example, IT and HR can share workflows for onboarding or access management.

This removes delays caused by miscommunication.

4. Set SLAs in Workflows

Add SLAs (Service Level Agreements) inside workflows. This keeps everyone on track and ensures no work is delayed.

It also helps you monitor performance in real time.

5. Minimize Manual Updates

ServiceNow software development allows smart updates. You can create logic to auto-update records based on changes.

That means:

  • Less data entry work
  • Fewer mistakes
  • Better data accuracy

6. Track Progress with Dashboards

Every workflow can connect to dashboards. These give a clear view of tasks, pending work, and bottlenecks.

You can quickly act on what’s slowing you down.

7. Reuse Workflow Components
Instead of building flows from scratch, reuse existing ones. ServiceNow supports modular design to save effort across projects.

Step-by-Step Process of ServiceNow Development

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Developing applications on the ServiceNow platform follows a structured approach. This helps ensure that the final product meets the business’s needs. Each step is important and builds on the one before it. Understanding this process can help businesses know what to expect when building on ServiceNow.

1. Requirement Gathering & Analysis

The first step is to determine exactly what the business needs the application to do. This involves talking to the people who will use the application.

  • Understand the business problem.
  • Identify the users and their needs.
  • Document all required features.

Technical details like data fields, workflows, and integrations with other systems are also noted during this stage. This makes sure everyone has a clear picture of what needs to be built.

2. Planning & Design

Once the requirements are clear, the next step is to plan how the application will work. This includes designing the user interface (how it looks) and the user experience (how it feels to use).

  • Create wireframes of the user interface.
  • Design the data model (how data will be stored).
  • Plan the workflows and business logic.

Technical architects often create diagrams and specifications during this phase. They also decide how best to use ServiceNow features like GlideRecord for data access and Client Scripts for user interactions.

3. Development & Configuration

This is where the application is actually built on the ServiceNow platform. Developers use ServiceNow tools and scripting languages like JavaScript to create the forms, workflows, and integrations.

  • Configure tables and fields.
  • Develop business rules and client scripts.
  • Build workflows using the Workflow Editor or Flow Designer.
  • Integrate with other systems using REST or SOAP APIs.

Developers write code and configure the platform based on the design documents. They use ServiceNow Service Portal for user-facing interfaces and ServiceNow Studio as the Integrated Development Environment (IDE).

4. Testing & Quality Assurance

After the application is built, it needs to be tested to make sure it works correctly and meets the requirements. Different types of testing are done.

  • Unit testing (testing small parts of the application).
  • Integration testing (testing how different parts work together).
  • User acceptance testing (users try the application).

Testers look for bugs and ensure the application is stable and performs well. They might automate some of the testing using the ServiceNow Automated Test Framework (ATF).

5. Deployment & Go-Live

Once the testing is successful, the application is moved to the live ServiceNow environment, where users can access it.

  • Migrate the application using Update Sets.
  • Provide user training.
  • Monitor the application after launch.

Careful planning and execution are needed for a smooth deployment. This step makes the application available to the business users.

6. Support & Maintenance

After the application is live, ongoing support and maintenance are important. This includes fixing any issues and making updates or changes as needed.

  • Provide technical support to users.
  • Fix bugs and address issues.
  • Implement enhancements and new features.

The ServiceNow platform receives regular updates, so maintenance also involves ensuring the custom applications work well with these updates. This ensures the application remains valid over time.

Checklist to Select the Right ServiceNow Development Partner

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Choosing the right partner for ServiceNow development services is not just about cost. You need someone who truly understands your business needs and has strong technical skills. The wrong partner can delay your project or waste resources. So here’s a simple checklist to help you pick the right one.

1. Experience with Similar Projects

Check if the partner has handled projects in your industry. They should know how to build a ServiceNow solution that matches your goals.

Look for these signs:

  • Past work in your industry or business size
  • Use of ServiceNow in similar use cases
  • Proven results in process automation

2. Certified & Skilled Team

You need developers who are trained and certified. This ensures they know the platform well and follow best practices.

Ask about:

3. End-to-End Development Services

Choose a partner who can handle full-cycle ServiceNow software development. This includes planning, coding, testing, deployment, and support.

Make sure they offer:

4. Strong Communication & Support

Good communication saves time and avoids confusion. The partner should give regular updates and quick support.

What to look for:

  • Clear project timelines and reports
  • Dedicated point of contact
  • Fast issue resolution during and after launch

5. Focus on Business Outcomes

Your partner should not just follow instructions. They should help improve your process through smart ServiceNow solutions.

They should help with:

  • Automation ideas to reduce effort
  • Easy-to-use workflows for teams
  • Tracking systems to improve decisions

Choosing the right ServiceNow development company takes time. But with the right checklist, you’ll avoid risk and build strong, useful systems that actually help your business.

Frequently Asked Questions

Curious about how ServiceNow can transform your business? We’ve compiled answers to your top questions, giving clear insights into our tailored ServiceNow development solutions.

Q. What types of applications can you build on ServiceNow?

Ans. ServiceNow application development supports ITSM apps, HR portals, customer service platforms, asset tracking tools, and custom workflow solutions. Our ServiceNow development services help businesses build apps tailored to specific internal operations and process automation needs.

Q. Can you integrate ServiceNow with our existing tools?

Ans. Yes, ServiceNow development allows easy integration with tools like Jira, Salesforce, Microsoft Teams, Slack, and more.
We support:

Q. Do you offer support and maintenance after development?

Ans. Yes, every ServiceNow solution we build includes long-term support. As a ServiceNow development company, we handle upgrades, patch fixes, performance tuning, and functional improvements to keep your ServiceNow software development stable and secure post-deployment.

Q. Can you help migrate data from our old systems into ServiceNow?

Ans. Yes. Data migration is handled by our ServiceNow development team using structured steps:

  • Data mapping and cleanup
  • Format conversion
  • Validation and testing

We ensure zero data loss and high accuracy.

Q. What is the cost structure for ServiceNow development?

Ans. ServiceNow development services are priced based on complexity, modules required, and customization level. Cost depends on:

  • Application size
  • Project timeline
  • Number of integrations
  • Custom workflows and reports

Q. What kind of reporting and dashboard features can we expect?

Ans. Using our ServiceNow development services, businesses get real-time dashboards, performance analytics, SLA tracking, audit trails, and customized visual reports. These features simplify monitoring and decision-making and help measure KPIs across multiple departments effectively.

Q. How do you ensure the solution meets our business goals?

Ans. Every ServiceNow solution starts with a clear discovery phase. We align technical features with business needs. Our ServiceNow development services include regular check-ins, custom KPIs, and testing for real-use scenarios.

What Our Clients Have to Say About Us

We are grateful for our clients’ trust in us, and we take great pride in delivering quality solutions that exceed their expectations. Here is what some of them have to say about us:

The Project managers took a lot of time to understand our project before coming up with a contract or what they thought we needed. I had the reassurance from the start that the project managers knew what type of project I wanted and what my needs were. That is reassuring, and that's why we chose ValueCoders.

James Kelly
Co-founder, Miracle Choice

The team at ValueCoder has provided us with exceptional services in creating this one-of-a-kind portal, and it has been a fantastic experience. I was particularly impressed by how efficiently and quickly the team always came up with creative solutions to provide us with all the functionalities within the portal we had requested.

Judith Mueller
Executive Director, Mueller Health Foundation

ValueCoders had great technical expertise, both in front-end and back-end development. Other project management was well organized. Account management was friendly and always available. I would give ValueCoders ten out of ten!

Kris Bruynson
Director, Storloft

Huge thank you to ValueCoders; they have been a massive help in enabling us to start developing our project within a few weeks, so it's been great! There have been two small bumps in the road, but overall, It's been a fantastic service. I have already recommended it to one of my friends.

Mohammed Mirza
Director, LOCALMASTERCHEFS LTD
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Co-founder, Miracle Choice

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Executive Director

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Director

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Director

Trusted by Startups and Fortune 500 companies

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We can handle projects of all complexities.

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2500+ satisfied customers

Startups to Fortune 500, we have worked with all.

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Top 1% industry talent to ensure your digital success.

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