The decision that has to happen before a sandbox opens

Salesforce Consulting

Most Salesforce regret starts with a decision nobody actually made: an edition picked by default, a package bought because a competitor had one, custom Apex where a checkbox would do. This practice exists to make that decision explicit, in writing, before any configuration begins.

AI augmented, human governedEvidence before estimatesYour IP from day oneOne accountable owner per engagementFounded in 2011. Part of the Vinove Group500+ full-time engineers, as of September 2026NASSCOM member
Watch · the 90-second brief

How a Salesforce architecture decision gets made here

Assessment, edition trade-offs and the handoff document a build team can execute against.

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A Salesforce architecture recommendation under review.90 secSample frame · video pending

01Before choosing an edition

The edition question is bigger than a price sheet

Sales, Service and Experience Cloud get chosen on brochure comparisons more often than on the process they need to support. Four questions settle it against your actual teams.

Where does the workaround actually live?

Spreadsheet quoting points at Sales Cloud. Support tickets living in a shared inbox point at Service Cloud instead.

How many teams will touch this cloud daily?

A small, stable team can absorb a simpler edition. A growing team benefits from headroom a cheaper tier will not give them.

What does your current licence spend already cover?

Seats bought and never assigned are common, and the fix is sometimes reassignment rather than a new purchase.

Who will actually administer this once we leave?

An edition your admin cannot operate confidently becomes shelfware within a year, regardless of its feature list.

Sales Cloud against Service Cloud
Sales CloudService Cloud
Built aroundPipeline and quotingCases and support queues
Typical triggerDeals lost to spreadsheetsTickets stuck in shared inboxes
Common add-onCPQ for complex pricingOmni-channel routing
Best fitRevenue teamsSupport and success teams

02Agreed before the assessment starts

The ledger that keeps advisory work honest

Consulting engagements drift when advice quietly becomes unpaid implementation. This ledger fixes what you bring, what we assess, what returns, and what stays your call to make.

  1. Your side

    You bring

    • The sales or service process the org needs to support
    • Any Salesforce licences already owned or under negotiation
    • Budget range and the timeline the business is working to
  2. Our side

    We build

    • An assessment of the process against each candidate cloud
    • A written edition and licence-tier recommendation
    • A sequencing plan for what gets configured first
  3. Your side

    You receive

    • A decision document naming the cloud, edition and sequence
    • A cost model separating licence spend from delivery spend
    • A handoff brief ready for an implementation team

Never leaves you

  • The purchasing decision and the vendor relationship
  • Authority to change the sequencing before build starts
  • The Salesforce contract and its renewal terms

Where the line sitsWe recommend the edition; you sign for it. A written trade-off table means the choice survives scrutiny after the meeting ends.

03From access to decision document

Four stages, each closing on a written artefact

Consulting engagements that drag usually skipped one of these stages. This system closes each one with something you can act on immediately.

  1. Assess before recommending

    Sandbox and production access, current pain points and the underlying sales or service process get documented before any option gets weighed.

    The org and the process behind it
  2. Compare the real candidates

    Edition, package and build options are compared against your actual process and admin capacity, not a generic feature checklist.

    Options weighed against your teams
  3. Write the recommendation down

    Trade-offs, costs and a sequencing plan are captured in a document built to survive scrutiny weeks after the workshop ends.

    A decision you can defend later
  4. Hand off with the reasoning attached

    Whoever builds it next, us or otherwise, inherits the reasoning behind every call, not just a list of requirements.

    A brief a build team can pick up

04What actually moves the number

Four drivers, priced from a short assessment

Salesforce consulting is priced as a small, fixed engagement, because these four factors change its depth without changing its shape.

Driver 01

Number of clouds already in play

A single-cloud review is faster than reconciling Sales, Service and Experience Cloud configured by three different people.

Driver 02

Depth of the structural audit needed

A quick edition check costs less than a full audit of automation, objects and data model on a five-year-old org.

Driver 03

Number of build-versus-buy calls pending

Each pending capability decision adds its own comparison of declarative, packaged and custom routes.

Driver 04

Whether a handoff brief needs writing

A recommendation meant only for internal debate costs less than a brief scoped tightly enough for a build team to quote against.

05Evidence and proof

Decisions that held up months later.

Consulting proof is a recommendation that still looks right after the purchase closes. Every record here waits for written client approval before production.

Explore case studies
A Salesforce edition comparison ahead of a licence purchase.
Tern · Logistics SaaS, EU

An edition decision that avoided a costly Experience Cloud purchase.

Tern was quoted on a full Experience Cloud licence by an incumbent reseller. An assessment showed a Service Cloud community license met the actual requirement.

Annual licence spend avoided
Six figures
Time to written recommendation
Three weeks
Sample · pending client approval
A structural audit of an undocumented Salesforce org.
Aster North · Product SaaS, US

A five-year-old org audited before anyone dared change it.

Aster North inherited a Salesforce org from two prior admins with no documentation. A structural audit ranked the risks before any remediation started.

Automation rules audited
Over 90
Rules flagged high risk
14
Sample · pending client approval
Portrait of a CTO reviewing a Salesforce recommendation.

They talked us out of the package our own sales team wanted. Six months later that was obviously the right call.

Daniel MercerCTO, Vela Ledger
Sample · pending client approval

06Read this first

When consulting is the wrong first move

Paying for an architecture review when the org already has an agreed, written plan is money better spent on the build itself. The exits are marked plainly.

  • The plan is already written and agreed

    Skip straight to implementation instead of paying twice for a decision that has already been made.

    Salesforce Implementation
  • You need capacity, not a second opinion

    If your own team already owns the architecture call and just needs hands, team extension fits better than an advisory engagement.

    Team extension
  • The platform question is really an integration one

    When the real pain is systems not talking to each other, system integration is the more direct route.

    System integration
Engagement shapes for Salesforce advisory work
ShapeBest whenYou directWe carry
Assessment onlyYou need a documented decisionThe final purchase and sequencing callThe audit and recommendation
Assessment into buildYou want one accountable team throughoutPriorities each cycleDecision, then delivery
Team extensionYour leads already own the architectureStandards and roadmapNamed engineers and continuity

07Straight answers

Asked before a Salesforce decision gets made.

How is this different from Salesforce implementation?

This practice decides the edition, architecture and build-versus-buy calls and hands over a written plan. Implementation then configures, codes and migrates data against that plan. The two rarely run without each other, but the decision always comes first.

Do you also do this for ServiceNow?

Yes, as a separate practice with its own assessment discipline for workflow and module selection rather than clouds and editions. The two practices share a method, not a platform.

How long does a Salesforce assessment take?

Most assessments close inside three to four weeks, depending on how many clouds and how much undocumented history need reviewing. A single-cloud edition question can move faster.

What does Salesforce consulting cost?

It runs as a small, fixed engagement priced against the number of clouds involved and the audit depth required. The output prices whatever build follows it, so the number arrives before commitment, not during.

Will you recommend against buying more Salesforce licences?

Regularly. Many orgs already own more capability than they use, and reassigning seats or reconfiguring what exists is often the honest recommendation over a new purchase.

Can you work alongside our current Salesforce partner or admin?

Yes, and an existing admin's history of the org usually shortens the assessment. We slot the review around whatever scope your current partner already owns.

Do you build what you recommend?

We can, but nothing obligates it. The decision document is scoped to be usable by any implementation team, including one you already have in house.