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The eCommerce sector is expanding rapidly, and businesses are driven to adopt an eCommerce trend to boost sales and revenue. However, only a few entrepreneurs succeed in yielding the desired revenue from their eCommerce endeavors. 

Following statistics shows how crucial is  this marketplace:


If you are new to this business, you must learn about some top eCommerce business ideas that can enable you to make huge revenues. Since running an online business has become appealing to both entrepreneurs and investors, it is critical to understand what line of ideas can follow to establish a successful business. 

We will explore some eCommerce business ideas that can let you reach new business heights:

#1. Niche Fashion Sites

The most popular and incredible business vertical in this space is niche fashion communities that are enabling businesses to serve the audience with hard-to-find and not-easy-to-fit needs. These fashion communities can serve modern netizens with new mindsets and trends such as minimalism or return to Bell Bottoms.

Source: cutterandbuck

Some examples of such eCommerce businesses based on this idea are ONCHEK, Tucker Blair, and Bygone Brand.


ONCHEK is a great example of a fashion brand serving hard-to-find communities. In this case, this community is the fancy costumes of Africa.

Bygone brand

With both traditional and digital sites, Bygone Brand has capitalized on nostalgia and announced a niche fashion site aimed at those looking for prints that are no longer available.

If you want to create such an eCommerce solution, you can get assistance from companies providing eCommerce website development services in dissimilar niches.

#2. Natural pet care

Millennials are the biggest pet-owning generation, and pet spenders are known as per parents. In America, this generation is making a huge population, and their pet spend is tripling than other expenses. It does not just include vet bills but dog walking as well.

Besides, the motivation is increasing for a more sustainable and natural lifestyle. Pet owners are enthusiastically spending on natural pet care products and remedies and are more willing to give them organic products.

For example, the search for CBD for dogs has a huge influx in Google searches within part two-three years.


However, Walmart’s marketplace is experiencing a similar search for a single relevant product. This shows those pet products and opens up a great marketplace for eCommerce sellers to find unique and natural products for their pets.

Here are some relevant products that are accounting for huge demand :

  • CBD for pets
  • Organic pet food
  • Home-made pet treats

If you are pondering about investing in this niche, it is one of the top eCommerce business ideas in 2021, especially for pet product vendors.

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#3. Digital Health Services

While digital health services are on a great rise, it means for a couple of things :

The eCommerce capabilities for patients means that people buy items that previously sold in offices. 

It is providing products that allow people to prevent health issues and teaching people more about health in general.


Digital health services are making patient life easy by enabling them to track their conditions at each stage. Here are some e.g. of digital health services:

National Autism Resources develops a community-like online space, where parents and professionals interact together, providing helpful articles and the education needed to help people find what they need and then deliver it to them.

Jigsaw Health is committed to educating its customers and potential new customers about magnesium. The blog frequently uses videos to help spread the word on YouTube and Facebook and ultimately transform the product they sell into an educated community.

#4. Industrial product for high marginal sales

B2b commerce is coveted for higher marginal sales. Though, as per entrepreneurs, it is a high barrier entry. However, margins for sales are more than expected. Besides, it requires you to spend less on marketing and promotions typically.

B2b brands have found out the ways to sell their services online at scale; it means if you have some b2b products for sale, the eCommerce market is well ripening for you.

Let’s take a glance at some examples:

  • AP Electric generators

Most people never dream of owning a business that sells generators. This is not very profitable. With few more on the market to compete, thanks to a high barrier to entry, as well as the cost of shipping and warehousing, AP Electric almost has the market.

  • 1-800-Stencil 

What I like the most about 1-800-Stencil is that this B2B brand is very good at Facebook Marketing. I see their ads often, and comments on them are the only social proof any B2B buyer would need to activate a conversion trigger.

By focusing on the B2B market niche and experimenting with different B2C growth methods, 1-800-Stencil leads the industry in its vertical dominance.

#5. Eco-friendly items

If you are thinking about eCommerce app ideas and can’t decide what to sell, here is another niche that you can explore and earn huge revenue. Since the market is brimming with sustainable and more natural products, eco-friendly items are gaining huge traction. 

The world’s population has a single mission to save the planet, and by giving eco-friendly products the spotlight, you can add up your share. From reusable tissues to reusable containers, Google searches are rising around these aspects. 


Moreover, companies are innovating environmentally-friendly products that are getting popular among consumers. Thus, having an eCommerce business idea around this niche can turn out a billion-dollar return marketplace. 

Besides, when it comes to online marketing, CPC rates for keywords like reusable handkerchiefs will still remain low. This is an old niche but still has room for development and sales; all you just need is to have an incredible strategy. 

Other eco-friendly products that you can sell are: 

  • Reusable food wraps
  • Reusable makeup wipes
  • Reusable feminine products

So, don’t you think it is one of the incredible eCommerce startup ideas? Indeed, and you must give it a try.  To create such an app or website, get in touch with eCommerce app development companies that cater best in class solutions.

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#6. Snacks With Specialized Product

Are you trying to create unique eCommerce business ideas for your store? The more specialized it is, the better. Why? Because thanks to the targeting power of Facebook, you can spend less to serve a unique audience that no one else engages with.

  • WholeME

WholeMe sells healthy gluten-free snacks, which our expert below and yours can attest to, not found enough in nature! They serve a much-needed market, and one is ready to buy!

  • Diamond exchange

Often, part of serving a niche audience allows for crazy customization. This way, you will only produce one item and be sure that it will sell.

The diamond exchange is the master of this strategy. Its location allows for more than customizing an engagement ring from the comfort of your home. They get a sale. You get something that no one else has.

Now, this is the right place.

Don’t know about companies that make a Lego replica for your home and family or order from M & Ms?

Customers increasingly appreciate higher levels of personalization and custom products; they are looking for a unique experience and a one-of-a-kind product.

For any thriving brand, I’d almost like to require them to have a niche strategy to reach small groups of loyal customers with ultra-personalized products and services.


#7. Products For Mental Well Being

Indeed, I have already mentioned products from digital health above. However, I am categorizing mental well-being products separately, as it is thriving as one of the major eCommerce startup ideas. 

Today mental well-being is considered a critical aspect of a human being. Apart from physical well-being, everyone is taking note of their mental well-being and trying to have peace of mind and avert stress. 

Besides, many people are driven to invest a little in self-care and are adopting various kinds of products and services that are soothing for their mental health.

For example, Bullet Journaling is a great way to handle stress and anxiety and trigger positivity. As a result, Google search practice increased for this in 2016.


However, a quick search of Walmart returned only 133 results for it, compared to more than 1,000 results for other journals. Other products related to mindfulness and anxiety attribute similar product levels, despite increased Internet searches and interest of consumers.

If you are interested in spreading positive mental health, this is a great product line for combining your passions with your work accomplishments.

Other products you can promote are: 

  • Weighted blankets
  • Gratitude logs
  • Worry keepers

So, don’t you think it is another best of eCommerce business ideas to accomplish in 2021?

#8. Smart Tech

Wearable tech is another most thriving eCommerce business niche luring consumers around the world. Don’t you want to buy smart gadgets such as smartwatches, glasses, and more?

If you are interested in making revenue from this stream, you must know that the market for smartwatches is greatly saturated and incorporates big names such as Fitbit, Apple, and more. However, there is no shortage of opportunities in smart tech gadgets.


From 2012 smart backpacks have risen greatly, as people are looking for complete on-the-go bags with a USB charger, Bluetooth speakers, and more. 

On Walmart, smart backpack search, and 27 results, which is quite a low number. In means, there is very low competition in this stream and opens the door for a great number of opportunities to establish dominance in the smart tech market and make huge profits. 

Moreover, you can sell a variety of smart products such as smart handbags, smart sportswear, smart water bottles, smart food containers, and more. 

In my option, smart tech is the best of eCommerce business ideas in 2021 and further. All you just need to kick-start your business now!. 


Wrapping Up

These are some best niches of eCommerce business ideas where you can earn huge revenue by investing a moderate amount of money. For more insight, you can consult retail & eCommerce software development experts. I hope this article has demonstrated all eCommerce startup ideas and provided you with an inspirational insight into industry niches. 

With little internet research, you can explore the scope of these niches and find which idea may suit you best in your budget for investment. Your solution must be mind-blowing and amusing to attract modern users; thus, connect with developers who are skilled in integrating technologies like AI/ML, AR/VR.

Top 8 ECommerce Business Ideas You Must Not Miss Out

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