Augmented reality is one of the most popular technologies which has made its way into the mass market in a less time. It is the real-time integration of a user’s environment with digital information. It uses the existing environment and overlays new information at the top.
With so many apps out there, this technology is still new enough to attract consumers at the outset. The best thing about this technology is that it only needs your smartphone to enjoy it. Hence, you don’t need to buy bulky and expensive VR headsets to get real-time experience. This is the reason why many startups and already established development companies are looking towards using augmented reality for business today.
In this blog, we will discuss some of the major ways using which you can easily boost your business with Augmented reality. Before this must check out some interesting stats of Augmented reality below:
According to the Statista, the size of the AR market is around $5.2 billion now, and we expect amazing growth up to $162 billion by 2020. This information is very exciting and it brings us unbelievable advantages.
As per the same source, the projected growth of this market is impressive – by 2021 it is expected to grow up to $215B.
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Here is a list of ways:
-> More customer engagement using novel ways
The tech world is slowly becoming ubiquitous in this modern world and the implications of augmented reality are not fully realized yet. In fact, the businesses today are taking advantage of this technology by layering their products in the living space.
This type of application creates a link with the user and allows them to preview things they previously could not logically preview in their space.
The ability of a mobile app development company to give the customer something that feels tangible without having to sacrifice the product is a kind of mutually beneficial relationship that will only create links with a specific brand.
The way a company could potentially get involved with its consumers, or potential consumers, is enough to make the introduction of augmented reality in the business world an exciting proposition.
-> Increase collaboration with co-workers
Augmented reality also provides something unique to the workspace, which is the ability to hold meetings and work evenly with coworkers around the world. This transforms the idea of what a client or employee is and suspends the need for offices since they can have interactions anywhere and at any time.
Even the possibility of training new employees or show new innovations with augmented reality is a huge burden for a task that requires time and work. Between collaborating with employees and training them, the intervention of augmented reality will make the daily tasks of the company profitable and less demanding.
-> Develop products with smartphone
It happens sometimes when you an incredible idea for an amazing product but don’t have enough resources to create that app or test a prototype. However, augmented reality can help you with this.
In augmented reality, you can visualize and test a potential product at the same time you can hold a meeting simultaneously. Augmented reality applications are always being developed to take full advantage of current hardware and take it further to the benefit of individuals and businesses.
Application development in construction, architecture and prototype design could be radically transformed from widely available augmented reality application development. The ability of companies with augmented reality to test and implement products without cost could revolutionize how and at what scale products are created.
Now, let’s take a closer look at some amazing augmented reality ideas for your business:
1) Shopping App
If you are facing an issue in buying furniture then this app is made for you. It will give you an idea of how the furniture fits into your interior. This is the reason why so many people hire designers to know the whole picture. With an AR application, you can place any furniture in your apartment without having to physically bring it. A large number of android app development companies have already made augmented reality ideas come true when they launched their augmented reality applications that allows them to do so. You can even scale the furniture and change the colors, so you can choose the perfect sofa for your living room.
2) Sports App
It is the most popular app for dedicated and passionate people who are sports fans. Some like to enjoy the game in person, supporting their favorite team in the stadium, while others prefer to watch the game from the screen when the best moments are repeated and discussed. With AR fans will be able to get statistics and see the ball trajectory and its speed right at the stadium.
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3) Marketing apps
Augmented reality opens up many possibilities for marketing and can generate more commitment and loyalty for brands and their products. With AR, marketing can be more effective and fun for customers. AR marketing for kids has even more interesting options, turning the mall into an amusement park where they can complete tasks to win something and interact with virtual characters.
4) Pharma apps
Pharma apps is a trend at the moment, being the second most popular application after games for smartphones. AR can offer additional possibilities to users of medical applications. Doctors can see a 3D image of an MRI while talking to patients or analyzing their movements.
5) Education apps
Imagine, how interesting the lessons would be if teachers used AR technologies to explain some historical events. How exciting would bored subjects become with the ability to see them live?
Schools are already becoming digital, using computers and mobile applications in their lessons. Think of what you could do with AR. For example, students could walk through a human cell or see a 3D galaxy on the screens of their smartphones or tablets.
Science, history, biology: everything can be clarified with the help of AR.
6) AR Dating App
Today, Dating is one of the fastest growing segments of the Internet. Every day millions of people search for their soulmates and only people with whom they can hang out. This trend has become mobile applications now which are simple but effective. And, augmented reality is something new for dating, so you have all the possibilities of using it creatively to help people find each other.
7) Tourism apps
AR can provide more information about all the places you want to visit, and maps combined with an AR guide can give you great experience in exploring the city.
Museums can also put this technology to their advantage, telling their visitors more about the items they see and giving them life.
8) Data visualization apps
Visualization is an important part of any project. AR is about making things visual and allowing users to see them from all angles. AR can give its engineers the ability to place their prototype on a board table so that everyone can understand the subject. Similarly, with AR you can walk through a construction site and see the sections, colored to indicate when each phase will be completed.
This would help engineers bring their vision to other people’s heads, which would make the interaction more productive and clear.
The possibilities of AR are almost endless. They will enter into almost all areas of our life starting with social networks and ending with electronic commerce. However, it will go much further than that, and soon we will see many surprising applications of AR. Moreover, it has a bright future in the world of business and will revolutionize how you interact with the world.
So, if you are planning of AR mobile app development but unable to decide where to outsource your project then don’t worry about it.
At ValueCoders(leading software development company), we have a large and efficient mobile team , so you can hire AR app developers who have successfully delivered more than 500 digital transformation services and continue to cater to the needs of upcoming clients. You can Contact us for your VR and AR mobile app development projects.