Customer Relationship Management (CRM) is an approach mainly utilized by the company’s to manage the interaction with current and new clients. It helps in intensifying business relationships with clients, and this finally helps enterprises in increasing productivity.

How many types of CRM are there and in what way its helping enterprises?

There are 3 types of CRM. Let’s read about CRM and know how it helps startups, SMEs and big enterprises: Operational CRM: It employs sales and marketing automation to give the enterprise complete information of each client. Analytical CRM: This mainly helps in analyzing the customer’s data and identifying the pattern. Finally, it helps enterprises in making the correct decision. Collaborative CRM: It manages the customer information and also shares the same with the internal and external stakeholders.

Which Famous Companies are using CRM?

Several companies are using CRM for making a stronger relationship with customers and employees. Few recognized brands that are using CRM are: Coca Cola Nokia Unilever Zara Uber Apple British Airways Tesco

Which Industry uses CRM most?

Industries which uses CRM most are: Retail Banking Hotels Financial Services Insurance Consulting Agriculture

Which are the best CRM app development companies?

There are numerous companies that provides CRM app development services but among all companies only few are able to offer leading app development service and those are: ValueCoders Appster Konstant Info PixelCrayons

Table of Contents

Customer Relationship Management (CRM) helps startups, SMEs, and big brands in managing data, business relationships; this ultimately improves business sales growth.

CRM applications and software generally work with different sources, including business website analytics, phone history, social media analytics tools, and email services. Mainly sales managers, marketers, support agents, and brand analytics make use of CRM apps.

If I talk about CRM software-related stats, then, the custom and non-custom CRM software markets are expected to grow up to $40.26 billion by 2023. If I talk about companies using CRM, then 47% of corporations have a 90% ready-made CRM adoption rate.

Img Src: Statista

Here, I have covered the following pointers:

What Are The Benefits of Custom CRM Solutions?
How do we build a CRM Application?
How To Build a CRM Application By Using AngularJS?

What Are The Benefits of Custom CRM Solutions?

CRM software is mainly built to help enterprises, attract new customers and retain current ones. Let’s read a few benefits of CRM Solutions:

Introducing Features Useful for Your Business

It is better to build a custom CRM app as this helps in saving monthly wages and also allows you to introduce features that are beneficial for your business. When we use ready-made CRM software or apps, then we have to pay for the features that we are not utilizing, so somewhere it will be beneficial to build your own CRM application.

Workflow Automation

Usually, Custom CRM apps automate marketing, sales, analytics, customer support, and billing tasks to save money. Businesses can freely utilize customized CRM apps as it does not hold any criteria of using software like ready-made apps. Generally, in specific sort applications, automation is not always possible.

Centralized data collection and editing

A custom-built CRM app provides the full power of observing what is happening inside the organization (on the digital level). Ready-made software and applications also offer the monitoring function, but it does not provide full control of visualizing the data.

Customer Related Analytics

Most of the time, ready-made apps or software does not allow you to explore customer insights, then later this issue mostly becomes the primary concern, but this sort of problem has not seemed in custom CRM apps.

How do we build a CRM Application?

We have built and worked on several custom CRM applications. Custom-built CRM apps usually handle the sales process and customer interaction. In this type of application, numerous advanced features like voice calling, chat, report generation are introduced; this finally simplifies the organization task.

For building the CRM Application, we mainly use AngularJS. We have also used various other languages such as MySQL, EXTJS, FLEX, GIT, HTML5, JAVA, LASSO, MySQL, SPRING for developing CRM applications.

Leading Solutions that We Use To Build CRM App

We have built custom reports, and in that section, we also united VoIP calling API & chat API for VoIP Calling & Group Chat.
We develop an application in which sales administrators can access their personalized accounts; for this, we add a login system in an app.
To represent the data in an application, we produced a reports segment that formed multiple types of charts like area charts, bar graphs, timelines.

Key Challenges That We Faced While Developing CRM Application

During the development of CRM applications generating Graphical representation, reports were the major challenge.
Working on VoIP Calling & Group Chat features was also quite challenging.

Final Outcome That We Produced

In the end, we produced the user-friendly CRM Application that included the following features.

One-One Chat
Group Chat
VoIP Call
VoIP Contacts

Let’s View Some Images of Our Developed CRM Application:

Other CRM Application that we Created

Chat App Dashboard

Business Process Management Custom CRM Application

Database Searching App

How To Build a CRM Application By Using AngularJS?

In order to build a CRM Application By Using AngularJS follow the procedure stated below, this will support you when you start developing your app.

What do you need to install and why?

You need to install the AngularJS framework to make a Single-page application.
For creating multi-views, you require installing an angular-UI router.
You need to use gulp for building all JS and CSS files into an individual file.

Firstly, create a new directory to build a CRM conferred-based project, and then after that, create a package.json file.

The coding for package.json will look like:

mkdir conference-app
conference-app$ touch package.json
{
"name": "conf-app",
"version": "1.0.0",
"main": "app-server.js",
"engines": {
"node": "4.1.2",
"npm": "3.5.2"
},
"description": "",
"dependencies": {
"body-parser": "^1.17.2",
"bower": "^1.7.7",
"buffer-to-vinyl": "^1.1.0",
"express": "^4.13.3",
"gulp": "^3.9.1",
"gulp-autoprefixer": "^3.1.0",
"gulp-concat": "^2.6.0",
"gulp-concat-css": "^2.2.0",
"gulp-env": "^0.4.0",
"gulp-minify-css": "^1.2.4",
"gulp-ng-config": "^1.4.0",
"gulp-npm-script-sync": "^1.1.0",
"gulp-webserver": "^0.9.1",
"http-server": "^0.9.0",
"stripe": "^4.22.0",
"wiredep": "^3.0.0"
},

Let’s Start Developing Conference CRM App

Now it’s time to create the project file structure that will help in organizing the angular modules and js files.

Now it’s time to set up index.html:

<!DOCTYPE html>
<html lang="en" ng-app="app"><head>
<meta charset="utf-8">
<meta http-equiv="X-UA-Compatible" content="IE=edge">
<meta name="viewport" content="width=device-width, initial-scale=1">
<meta name="description" content="">
<meta name="author" content=""><title></title>

<link href="bower_components/bootstrap/dist/css/bootstrap.min.css" rel="stylesheet"><link href="dist/css/main.min.css" rel="stylesheet">

</head><body><div ui-view></div>

<script src="bower_components/angular-stripe-checkout/angular-stripe-checkout.js"></script>

<script src="dist/js/main.js"></script>
<script src="dist/js/conference.templ.js"></script>

</body>

</html>

Here, we are going to target the “root” view to place our angular modules in later. After bundling all the angular modules; the foremost.js file placed in the dist directory will spit out the gulpfile.js file. If you are facing the issue of handling the app coding part, then you can hire a programmer from a recognized software outsourcing company.

Set up the gulpfile.js. This feature will be created for the application:

'use strict';var gulp = require('gulp'),
webserver = require('gulp-webserver'),
minifyCSS = require('gulp-minify-css'),
concat = require('gulp-concat'),
wiredep = require('wiredep').stream,
gulpNgConfig = require('gulp-ng-config'),
autoprefixer = require('gulp-autoprefixer'),
b2v = require('buffer-to-vinyl'),
sync = require('gulp-npm-script-sync');sync(gulp);gulp.task('css', function () {
return gulp.src('css/**/*.css')
.pipe(minifyCSS())
.pipe(concat('main.min.css'))
.pipe(autoprefixer())
.pipe(gulp.dest('dist/css'));
});gulp.task('js', function() {
return gulp.src('app/**/**/*.js')
.pipe(concat('main.js'))
.pipe(gulp.dest('dist/js/'));
});gulp.task('config', function () {
const json = JSON.stringify({
BUCKET_SLUG: process.env.COSMIC_BUCKET,
MEDIA_URL: 'https://api.cosmicjs.com/v1/' + process.env.COSMIC_BUCKET + '/media',
URL: 'https://api.cosmicjs.com/v1/',
READ_KEY: process.env.COSMIC_READ_KEY || '',
WRITE_KEY: process.env.COSMIC_WRITE_KEY || ''
});
return b2v.stream(new Buffer(json), 'config.js')
.pipe(gulpNgConfig('config'))
.pipe(gulp.dest('app'));
});gulp.task('default', function () {
gulp.watch('css/**/*.css', ['css']);
gulp.watch('app/**/**/*.js', ['js']);
gulp.watch('bower.json', ['bower']);
});gulp.task('bower', function () {
gulp.src('index.html')
.pipe(wiredep({
directory: 'bower_components'
}))
.pipe(gulp.dest(''));
});

What did You need to do?

Use UI-router for config routes.
For asynchronous calls to Cosmic JS API, create Auth Service.
For examining, credentials create the Auth Controller.

After this, create the main module. Code for main.mdl.js file:

(function () {
'use strict';
angular
.module('app', [
'ui.router',
'ui.bootstrap',
'ngMask',
'ngCookies',
'ngRoute',
'ngDialog',
'ngAnimate',
'cr.acl',
'ui-notification',
'ngFlash',
'textAngular',
'flow',
'angular-loading-bar',
'hl.sticky',
'about',
'speakers',
'schedule',
'partner',
'register',
'admin',
'config'
])
.config(config)
.run(run);config.$inject = ['$stateProvider', '$urlRouterProvider', 'cfpLoadingBarProvider', 'NotificationProvider'];
function config($stateProvider, $urlRouterProvider, cfpLoadingBarProvider, NotificationProvider) {
cfpLoadingBarProvider.includeSpinner = false;NotificationProvider.setOptions({
startTop: 25,
startRight: 25,
verticalSpacing: 20,
horizontalSpacing: 20,
positionX: 'right',
positionY: 'top'
});$urlRouterProvider.otherwise(function ($injector) {
var $state = $injector.get("$state");
var $location = $injector.get("$location");
var crAcl = $injector.get("crAcl");var state = "";switch (crAcl.getRole()) {
case 'ROLE_ADMIN':
state = 'admin.pages';
break;After this, create the main module. Code for main.mdl.js file:
default : state = 'app.about';
}if (state) $state.go(state);
else $location.path('/');
});$stateProvider
.state('app', {
url: '/',
abstract: true,
templateUrl: '../views/main.html',
controller: 'GlobalCtrl as vm',
data: {
is_granted: ['ROLE_GUEST']
}
})
.state('blog', {
url: '/blog',
templateUrl: '../blog.html'
})
.state('auth', {
url: '/login',
templateUrl: '../views/auth/login.html',
controller: 'AutherizationCtrl as auth',
onEnter: ['AutherizationService', 'crAcl', function(AutherizationService, crAcl) {
AutherizationService.clearCredentials();
crAcl.setRole();
}],
data: {
is_granted: ['ROLE_GUEST']
}
});
}run.$inject = ['$rootScope', '$cookieStore', '$state', 'crAcl', '$window'];
function run($rootScope, $cookieStore, $state, crAcl, $window) {
// keeping user logged in after refresh
$rootScope.globals = $cookieStore.get('globals') || {};crAcl
.setInheritanceRoles({
'ROLE_ADMIN': ['ROLE_ADMIN', 'ROLE_GUEST'],
'ROLE_GUEST': ['ROLE_GUEST']
});crAcl
.setRedirect('auth');if ($rootScope.globals.currentUser) {
crAcl.setRole('ROLE_ADMIN');
}
else {
crAcl.setRole();
}

$rootScope.$on('$stateChangeSuccess', function (event, current, previous) {
$window.document.title = current.title ? current.title + ' - ANGULAR CONFERENCE' : 'ANGULAR CONFERENCE';
});

}

})();

Read Also: BEST APP DEVELOPMENT PRACTICES TO FOLLOW IN 2020

After building main.mdl.js file, set up Auth Controller. Code of auth.ctrl.js file will look like:

(function () {
'use strict';angular
.module('app')
.controller('AutherizationCtrl', AutherizationCtrl);function AutherizationCtrl(crAcl, $state, AutherizationService, Flash, $log) {
var vm = this;vm.login = login;vm.showRegisterForm = false;vm.loginForm = null;vm.credentials = {};
vm.user = {};function login(credentials) {
function success(response) {
function success(response) {
if (response.data.status !== 'empty') {
var currentUser = response.data.objects[0];crAcl.setRole('ROLE_ADMIN');
AutherizationService.setCredentials(currentUser);
$state.go('admin.pages');
}
else
Flash.create('danger', 'Username or password is incorrect');
}function failed(response) {
$log.error(response);
}if (response.data.status !== 'empty')
AutherizationService
.checkPassword(credentials)
.then(success, failed);
else
Flash.create('danger', 'Username or password is incorrect');$log.info(response);
}

function failed(response) {
$log.error(response);
}

if (vm.loginForm.$valid)
AutherizationService
.checkUsername(credentials)
.then(success, failed);
}

}
})();

Now create the Auth Service for the app:

(function () {
'use strict';angular
.module('app')
.service('AutherizationService', function ($http,
$cookieStore,
$q,
$rootScope,
URL, BUCKET_SLUG, READ_KEY, WRITE_KEY) {
var autherizationService = this;
$http.defaults.headers.common['X-Requested-With'] = 'XMLHttpRequest';autherizationService.checkUsername = function (credentials) {
return $http.get(URL + BUCKET_SLUG + '/object-type/users/search', {
params: {
metafield_key: 'email',
metafield_value_has: credentials.email,
limit: 1,
read_key: READ_KEY
}
});
};
autherizationService.checkPassword = function (credentials) {
return $http.get(URL + BUCKET_SLUG + '/object-type/users/search', {
ignoreLoadingBar: true,
params: {
metafield_key: 'password',
metafield_value: credentials.password,
limit: 1,
read_key: READ_KEY
}
});
};
autherizationService.setCredentials = function (user) {
$rootScope.globals = {
currentUser: user
};$cookieStore.put('globals', $rootScope.globals);
};
autherizationService.clearCredentials = function () {
var deferred = $q.defer();
$cookieStore.remove('globals');if (!$cookieStore.get('globals')) {
$rootScope.globals = {};
deferred.resolve('Credentials clear success');
} else {
deferred.reject('Can\'t clear credentials');
}return deferred.promise;
};
});
})();

Now You Might Be Thinking What Will Be The Next Step?

For asynchronous calls to our Cosmic JS API, it’s time to develop About Service.
For getting content and updating its time, build About Controller.
Create an About Module.

Build User Service to update User; its coding part will look like:

(function () {
'use strict';angular
.module('app')
.service('UserService', function ($http,
$cookieStore,
$q,
$rootScope,
URL, BUCKET_SLUG, READ_KEY, WRITE_KEY) {
$http.defaults.headers.common['X-Requested-With'] = 'XMLHttpRequest';this.getCurrentUser = function (ignoreLoadingBar) {
return $http.get(URL + BUCKET_SLUG + '/object/' + $rootScope.globals.currentUser.slug, {
ignoreLoadingBar: ignoreLoadingBar,
params: {
read_key: READ_KEY
}
});
};
this.getUser = function (slug, ignoreLoadingBar) {
return $http.get(URL + BUCKET_SLUG + '/object/' + slug, {
ignoreLoadingBar: ignoreLoadingBar,
params: {
read_key: READ_KEY
}
});
};
this.updateUser = function (user) {
user.write_key = WRITE_KEY;return $http.put(URL + BUCKET_SLUG + '/edit-object', user, {
ignoreLoadingBar: false
});
};});
})();

Build About Service to get updated content from Cosmic JS API; its coding part will look like:

(function () {
'use strict';angular
.module('app')
.service('AboutService', function ($http,
$cookieStore,
$q,
$rootScope,
URL, BUCKET_SLUG, READ_KEY, WRITE_KEY, MEDIA_URL) {$http.defaults.headers.common['X-Requested-With'] = 'XMLHttpRequest';this.getPages = function (params) {
return $http.get(URL + BUCKET_SLUG + '/object-type/pages', {
params: {
limit: 100,
read_key: READ_KEY
}
});
};
this.updatePages = function (page) {
page.write_key = WRITE_KEY;return $http.put(URL + BUCKET_SLUG + '/edit-object', page);
};
});
})();

Build About Controller to get updated content; its coding part will look like:

(function () {
'use strict';angular
.module('app')
.controller('AboutController', AboutController);function AboutController($stateParams, AboutService, Notification, $log, MEDIA_URL, $state) {
var vm = this;init();vm.toolbarEditor = [

['h1', 'h2', 'h3', 'h4', 'h5', 'p', 'bold', 'italics', 'underline', 'justifyLeft', 'justifyCenter', 'justifyRight', 'html']

];vm.save = save;function init() {
getPages();
}function getPages() {
function success(response) {
vm.pages = response.data.objects;
}function error(response) {
$log.error(response.data);
}AboutService
.getPages()
.then(success, error);
}function save(index) {
function success() {
Notification.primary('Update Page "' + vm.pages[index].title + '" success!');
}function error(response) {
$log.error(response.data);
}

AboutService
.updatePages(vm.pages[index])
.then(success, error);
}
}
})();

Build About Module, it’s coding part will look like this:

(function () {
'use strict';angular
.module('about', [])
.config(config);config.$inject = ['$stateProvider', '$urlRouterProvider'];
function config($stateProvider, $urlRouterProvider) {$stateProvider
.state('app.about', {
url: '',
templateUrl: '../views/about/about.html',
controller: 'AboutController as vm'
});
}
})();

Now What To Do?

Now it’s time to focus on:

Information about speakers
CRUD speakers
Avatar to speaker upload

For CRUD Speakers Design Speakers Controller, this feature you can use in the app

(function () {
'use strict';angular
.module('app')
.controller('SpeakersController', SpeakersController);function SpeakersController($rootScope, SpeakersService, Notification, $log, MEDIA_URL, $state) {
var vm = this;init();vm.removeSpeaker = removeSpeaker;function init() {
getSpeakers();
}function getSpeakers() {
function success(response) {
vm.speakers = response.data.objects;
}function error(response) {
$log.error(response.data);
}SpeakersService
.getSpeakers()
.then(success, error);
}function removeSpeaker(slug) {
function success() {
getSpeakers();
Notification.primary('Removed!');
}function error(response) {
$log.error(response.data);
}SpeakersService
.removeSpeaker(slug)
.then(success, error);
}

}
})();

For introducing Speakers Module feature in the app:

(function () {
'use strict';

angular
.module('speakers', [])
.config(config);

config.$inject = ['$stateProvider', '$urlRouterProvider'];
function config($stateProvider, $urlRouterProvider) {

$stateProvider
.state('app.speakers', {
url: 'speakers',
title: 'Speakers',
templateUrl: '../views/speakers/speakers.html',
controller: 'SpeakersController as vm'
});
}
})();

Build Speaker’s Service for CRUD from Cosmic JS API, it’s coding will look like:

(function () {
'use strict';angular
.module('app')
.service('SpeakersService', function ($http,
$cookieStore,
$q,
$rootScope,
URL, BUCKET_SLUG, READ_KEY, WRITE_KEY, MEDIA_URL) {$http.defaults.headers.common['X-Requested-With'] = 'XMLHttpRequest';this.speaker = {
"title": null,
"type_slug": "speakers",
"metafields": [
{
"value":null,
"key": "profession",
"title": "Profession",
"type": "text"
},
{
"value": null,
"key": "avatar",
"title": "Avatar",
"type": "file"
}
]
};this.getSpeakers = function () {
return $http.get(URL + BUCKET_SLUG + '/object-type/speakers', {
params: {
limit: 100,
read_key: READ_KEY
}
});
};
this.getSpeakerBySlug = function (slug) {
return $http.get(URL + BUCKET_SLUG + '/object/' + slug, {
params: {
read_key: READ_KEY
}
});
};
this.updateSpeaker = function (speaker) {
speaker.write_key = WRITE_KEY;return $http.put(URL + BUCKET_SLUG + '/edit-object', speaker);
};
this.removeSpeaker = function (slug) {
return $http.delete(URL + BUCKET_SLUG + '/' + slug, {
ignoreLoadingBar: true,
headers:{
'Content-Type': 'application/json'
},
data: {
write_key: WRITE_KEY
}
});
};
this.createSpeaker = function (speaker) {
speaker.write_key = WRITE_KEY;return $http.post(URL + BUCKET_SLUG + '/add-object', speaker);
};
this.upload = function (file) {
var fd = new FormData();fd.append('media', file);
fd.append('write_key', WRITE_KEY);var defer = $q.defer();var xhttp = new XMLHttpRequest();xhttp.upload.addEventListener("progress",function (e) {
defer.notify(parseInt(e.loaded * 100 / e.total));
});
xhttp.upload.addEventListener("error",function (e) {
defer.reject(e);
});xhttp.onreadystatechange = function() {
if (xhttp.readyState === 4) {
defer.resolve(JSON.parse(xhttp.response)); //Outputs a DOMString by default
}
};

xhttp.open("post", MEDIA_URL, true);

xhttp.send(fd);

return defer.promise;
}
});
})();

Now it’s time to celebrate as our coding part, and CRM app building with AngularJS, get completed. In this way, you can also easily create a single-page application.

Wrapping Up:

This piece will help you in building the AngularJS based Lead Management CRM Application. If in case, you are having any sort of doubt, or you are facing issues while working with the coding part, then by not wasting time avail the Custom CRM App service from the reputed Software Outsourcing Company, i.e. ValueCoders. This will help you to Hire AngularJS developers for your next project.

By taking help from the experts, you will be able to develop the perfect application, and even you will be able to implement new features in your custom CRM Application.

This is How we Build a CRM Application using Angular!

This is How we Build a CRM Application using Angular!

What Are The Benefits of Custom CRM Solutions?

How do we build a CRM Application?

Leading Solutions that We Use To Build CRM App

Key Challenges That We Faced While Developing CRM Application

Final Outcome That We Produced